Meet Tee Bear™
Tee Bear™ is By Tee’s small reminder that you can work hard, care deeply, and still make room for softness.
He came from real life.
By Tee grew between real workdays, big goals, late-night ideas, and weekends spent building something of our own. We wanted the brand to hold onto that feeling—the part of life where you keep showing up, keep caring, and finally come home to something soft.
Tee Bear became the little character we could come back to when the brand needed warmth: steady, cheerful, encouraging, and never too serious. The kind of friend who would remind you that softness is strength, then save you a spot on the couch.
Around here, we like to think of Tee Bear’s hard hat as a little nod to the hardworking engineer at the heart of our story—and to everyone who spends the day solving problems, carrying responsibility, and still choosing kindness.
Small reminders for ordinary days.
Stay soft.
Strength can still be gentle.
Show up.
For the work, the people, and yourself.
Carry kindness.
Small things travel farther than we think.
Keep growing.
Even the hard seasons can move you forward.
Made for the moments between doing and unwinding.
The Bear Hug Hoodie is where Tee Bear gets to come along for the day—cozy, expressive, and made for those moments between getting things done and finally getting home.
No big speech. Just a little character, a little comfort, and a reminder to keep some softness for yourself too.
Shop the Golden Bear Hug Hoodie →Work hard. Stay kind. Come home soft.
That’s Tee Bear. And pretty much the By Tee feeling, too.